Articles filed underRetail
6 innovative solutions for contactless payment [Research]
By Pierre-Nicolas Schwab •
With the Covid crisis, consumers have massively opted for electronic payments over cash. Contactless payment, in particular, has benefited from a craze fueled by the fear of the virus. In addition to card payments, completely new payment methods will be democratized in the next…
![Illustration of our post "6 innovative solutions for contactless payment [Research]"](/blog/app/uploads/payment-facial-recognition.jpg)
The interest of eye tracking in the retail sector [Guide 2021].
Eye tracking is a technique used in the marketing field since the 1980s. It allows optimizing advertisements and packaging design and naturally finds its main applications in the retail sector. Eye tracking allows piercing some of the mysteries surrounding consumers' purchasing…
![Illustration of our post "The interest of eye tracking in the retail sector [Guide 2021]."](/blog/app/uploads/eye-tracking-store.jpg)
8 store formats that will shape the future of retail
What are the new forms of retail that will dominate the next 10 years? Which ones will emerge, and which ones will become permanent? In this article, I propose to project ourselves to after the Covid crisis and see 8 store formats…
Omie: a brand that advocates total price transparency
By Pierre-Nicolas Schwab •
Does the Covid crisis sound the awakening of consciences and the dawn of a new day in responsible consumption? In any case, I had the sensation of awakening after seeing the receipt of the online sales platform Omie, a ticket on which…
Customer Loyalty: how Nespresso takes advantage of this with a single click
By Pierre-Nicolas Schwab •
How to sell more with your e-shop? How to build customer loyalty? These are questions that many traditional retailers are asking themselves when customers are converting massively to e-commerce. In this article, we present a system developed by Nespresso and strangely forgotten by conventional…
[Podcast] Optimising sales prices with Pricing HUB
By Pierre-Nicolas Schwab •
Discover this entrepreneurial adventure in this new podcast. [newsletter-call tag="podcast"] Sommaire Chapter 1: your entrepreneurial experience in 3² point Chapter 2: The genesis of the business idea Chapter 3: Validation of the business idea Chapter 4: Getting started Chapter 5:…
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Covid-19: how to ensure social distancing in retail stores and airports?
By Pierre-Nicolas Schwab •
What are the best techniques to ensure social distancing in private and public spaces (shops, airports, public transport)? This is the question we answer today in this podcast by interviewing an expert, Dr Flurin Hänseler. His research work is devoted to…
COVID-19: 8 concrete impacts on the future of the non-food retail sector
9 concrete impacts of COVID19 on the future of the food retail sector
How can small stores counter the giants of e-commerce?
#Gransharing: this Zalando popup store revisits the intergenerational link
Retail: Levita’s levitation of objects in the shop window
