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Every week, Pierre-Nicolas Schwab, his team and influential experts sharply analyze the latest developments in the field of market research, marketing, and new media.
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Analysis of Lego’s Marketing Strategy: Keys to Success
By Pierre-Nicolas Schwab •
This article analyzes Lego's marketing strategy. The Danish brand has been breaking records for 10 years and remains the number one favorite toy brand.
Market Research in France: The Best Data Sources
By Pierre-Nicolas Schwab •
All the best data sources for your market research in France! We put over 20 years of experience at your disposal and reveal some of the best websites for your market analyses.
Pet tech: pet owners ready to spend whatever it takes
By Pierre-Nicolas Schwab •
The Pet Tech sector — technology dedicated to companion animals — is booming. In this article, we review the market, its trends, and its latest innovations.
Petfood Market: Comprehensive Analysis and Latest Statistics
By Pierre-Nicolas Schwab •
The pet food market is growing. In this article, we identify the underlying growth drivers, analyze figures from several countries, and analyze the future of the market.
Il vaut mieux savoir tout chercher que chercher à tout savoir.