Marketing and Market research agency in France, Belgium and Europe

IntoTheMinds is a market research and marketing consulting firm located in France (Paris) and Belgium (Brussels).
We carry out projects throughout Europe and for all sectors of activity, in particular: satisfaction surveys, B2B and B2C market research projects, customer experience analyses, marketing strategy assignments and (big) data analyses.

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News

06/05

Coffee Market: Analysis and Outlook

Will coffee become a luxury product? Probably not to that extent, but it is clear that coffee prices have risen sharply in recent years and that some players (including Nespresso) are clearly moving upmarket to increase their margins. Drawing on our experience in market research,…
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04/05

Running Market: Analysis of Exceptional Growth

It would seem that nothing is more on-trend than “running.” Everyone has taken up running, and marathons are fully booked. While the United States experienced a slowdown in the 2010s, Europe—and France in particular—has become the new El Dorado of running. Beyond the sport itself,…
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