Marketing, customer satisfaction and loyalty
Satisfied customers will follow you everywhere
Le Styliste: the conversational assistant who advises you in your shopping
Mar15

Le Styliste: the conversational assistant who advises you in your shopping

We recently interviewed Samuel Sadoun, CEO of start-up Le Styliste, who has created a conversational assistant that advises and guides consumers in their online purchases by providing them with stylistic recommendations adapted to their profile. A new online way of consuming and a new channel for e-commerce brands. Summary Presentation of the company The genesis of the idea Customers and partners The evolution of the assistant Key...

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Impact of artificial intelligence in the retail, media and insurance sectors
Mar04

Impact of artificial intelligence in the retail, media and insurance sectors

On the invitation of Philippe Warzée, editor-in-chief of Pub.be, I was pleased to present my latest thoughts on the impact of artificial intelligence in the media, retail and insurance sectors. The presentation started with a brief historical overview of recommendation algorithms, perhaps the most widespread type of algorithms around. After this introduction I dealt with 3 use cases : Netflix (media sector), coupons in the retail...

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Voitto, an artificial intelligence with a heart
Jan30

Voitto, an artificial intelligence with a heart

Technology is often a source of fears for some people, especially those who think their jobs may be threatened by technological progress. Throughout centuries, there are many examples of such fears, sometimes leading to revolts, for instance the Luddites movement of early 1800’s. In the field of media we dealt in this article with the fears that ushered each and every new technology developed (print, television, radio, …)...

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Media Fast Forward: conference on news and algorithms
Dec17

Media Fast Forward: conference on news and algorithms

Participating at conferences has the positive aspect that you force your capacity to be astonished, you confront new subjects and meet new people. The “Media Fast Forward” event organised on 14 December 2018 by the VRT (the Belgian Dutch-speaking public radio and television) is a striking melting pot of the best in innovation and research in the media sector. In addition to the many conferences that were organised in...

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How do users behave when they can control the Spotify interface
Dec07

How do users behave when they can control the Spotify interface

At the RecSys 2018 conference an interesting piece of research was presented by Yucheng Jin (University of Leuven), Nava Tintarev (TU Delft), Katrien Verbert (KU Leuven). Their paper, entitled “Effects of Personal Characteristics on the Music Recommender with Different Controllability” explores the effects of an interface provided to Spotify users to better control and adjust their musical recommendations. Providing...

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