Articles filed underMarket research
How radio consumption is changing among younger generations
By Pierre-Nicolas Schwab •
I recently gave a speech on Big Data and Data Mining at the Radio Days of the EBU in Riga (Latvia) and met other fellow marketers and head of European broadcasters from all over Europe. There are two big lessons…
Probably the best business card ever created
Have you ever realized that business cards are too seldom used to leave an impression on your prospects ? I just found out what is probably the most amazing business card ever conceived. Read further if you want to know…
Explore evolving trends with Google Ngram
I was attending a Big Data and BI conference last week in Paris; one of the presenters, Tom McDonnell of Monterosa, presented an amazing graph. It showed the usage of the word “interactive” in books published between 1900 and 2000.…
Innovation: Is the Lily Camera really a game changer in the drone landscape?
By Pierre-Nicolas Schwab •
In the many industries that drive innovation, drones seem to attract a lot of attention. Their versatility and adaptability made them great devices in many industries to boost innovation. Just have a look at Amazon's example below. or this other…
3D printed photo figurines: a winner-takes-all market ?
By Pierre-Nicolas Schwab •
3d printing is hot. New applications pop up every day and we even saw last week a 3D printer that was 3D printed. One thing is sure. With each day that passes, the appearance of 3D printed objects will come…
Food & drinks : just remix to innovate
By Pierre-Nicolas Schwab •
You may remember this old post we published on innovation : innovation is a remix. Well, it seems that in the food & drink business (we are just back from SIAL) some innovations are just about that : applying old…
Gumelo lets you grow your own food
By Pierre-Nicolas Schwab •
We met the entrepreneurial guys of Gumelo, a Portuguese startup in the food sector, at the SIAL 2014 fair in Paris. We just loved what they do and thought it would be good for them to get some exposure beyond…
