Articles filed underMarket research france
Study: The evolution of business failures in France
By Pierre-Nicolas Schwab •
Nineteen years of French statistics on business start-ups and failures in France: this is what we are suggesting that we analyse together today. In this article, we allow you to examine the evolution of business failures, county by county, from…
Which regions of France have the most enterprising approach?
In our last post, we presented you with a map representing the French counties where the most (and least) companies are created. This analysis, as impressive as it may be, needed to be further developed to take into account the…
Data Mining: where in France are the most companies created?
Where in France are the most companies created? This question is essential to understand the dynamics at work in the various French counties. Using INSEE data, we would like to offer you a simple answer. However, as is often the…
Ferrari, Lamborghini, … who are the firms which buy luxury cars in France?
By Pierre-Nicolas Schwab •
Did you know that in France, companies (and not necessarily large ones) buy Ferrari, Lamborghini, Rolls-Royce, Bentley and Aston Martin cars? Would you like to know more about these companies that are doing so well? Follow us in a little…
Firms’ creations in France: an interactive visualization
By Pierre-Nicolas Schwab •
The National Institute of Statistics (see our article on the search for statistical data for your market research) make quality data available to all, but it is still necessary to be able to use them efficiently. They are often in…
French economy ministry uses data to predict bankruptcy and help firms
By Pierre-Nicolas Schwab •
Anticipating the failure of businesses is a challenge both for entrepreneurs and for the State itself. Did you know that a bankruptcy, beyond the financial and emotional cost it represents for the entrepreneur, also represents a burden for the State?…
Tribute to Karl Lagerfeld, an outstanding artist and a marketing genius
By Pierre-Nicolas Schwab •
Karl Lagerfeld is no longer with us. A fashion genius, he was also an extraordinary multi-talented and accomplished artist whose many facets were reflected in his artistic practices. The first paradox for this man who did not claim to be…












