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Market research at SIAL Paris 2018. Trend #5: Sensational Food
Nov16

Market research at SIAL Paris 2018. Trend #5: Sensational Food

Pleasure is undoubtedly one of the values that guide innovation in the food industry. It comes in different forms, and we would like to treat today “sensational” products, those that provide intense pleasure. In today’s article, we illustrate this area of innovation with 3 examples. All of them offer a recipe enhanced by the addition of a powerful ingredient: ginger for Molino Spadoni and Ponti, truffles for Calugi...

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Market research at SIAL Paris 2018. Trend #4: Clean Food
Nov14

Market research at SIAL Paris 2018. Trend #4: Clean Food

The trend in the food market that we have called “clean food” includes various directions ranging from healthy snacking (see on this subject Eat Real products), vegetable alternatives such as those proposed by Pedon, the expansion of organic food that manufacturers can now no longer ignore. The innovations presented at SIAL generally follow several trends (the examples mentioned above bear witness to this since we have...

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Market research at SIAL Paris 2018. Trend #3: Veggie alternatives
Nov12

Market research at SIAL Paris 2018. Trend #3: Veggie alternatives

Consumers who are vegan enthusiasts represent only 1% of the population and vegetarians only 2%. These are niche markets on which some companies are still trying to focus. A much larger niche is the flexitarians, that part of the population (estimated at 40%) that reduces its meat consumption in favour of vegetable alternatives without completely abandoning the meat diet. Read also: SIAL Paris 2018: What are the trends in the food...

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Market research at SIAL Paris 2018. Trend #2: Easy Snacking
Nov09

Market research at SIAL Paris 2018. Trend #2: Easy Snacking

Pleasure remains one of the significant areas of innovation in the field of food and the SIAL Paris 2018 world food exhibition allowed us to identify some exciting products that are following this trend. To understand all the market trends, don’t hesitate to consult our other articles (superfoods, clean foods, vegetarian alternatives, sensational foods) as well as all our tips for visiting SIAL effectively and an overview of the...

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Market research at SIAL Paris 2018. Trend #1: Super Food
Nov07

Market research at SIAL Paris 2018. Trend #1: Super Food

Our market research on the food market conducted at SIAL Paris 2018 has enabled us to identify some key trends that we will share with you in a series of articles on this blog. If you would like more information about the new products we have discovered and tested, please do not hesitate to contact us. The first article in this series concerns superfoods, a trend that has already been well established for many years but which seems to...

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