18 November 2011 108 words, 1 min. read

Does Mobistar follow best practices for complaints management?

By Pierre-Nicolas Schwab PhD in marketing, director of IntoTheMinds
Successful business practices regarding the management of customers complaints include the diffusion of the information within the organization. After I reported on my fight against Mobistar, I was wondering whether their most exposed (in terms of visibility) customer service would […]

Successful business practices regarding the management of customers complaints include the diffusion of the information within the organization.

After I reported on my fight against Mobistar, I was wondering whether their most exposed (in terms of visibility) customer service would have been informed.

I decided to ask send a tweet to Mobistar’s Twitter account to ask about the warranty for accessories purchased from them.

Guess what … same question, same answer, same punition.

My take:

No need to investigate further. Mobistar just doesn’t care about customers and I’m amazed to hear and see about their latest advertising campaign claiming the benefits of partnering with them.



Posted in Marketing.

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