Articles filed underMarketing agency belgium
Back from SIAL 2014 : pictures and impressions
By Pierre-Nicolas Schwab •
Before publishing some detailed reports on the new concepts, innovative products we saw at this year's SIAL in Paris, we thought it may be a good idea to give you a general overview. The SIAL 2014 was just amazing, as…
Essential business tools for startups : 99€ training in Brussels on 29 November
Would-be entrepreneurs will be delighted : a 1-day training session will be organized on November 29th 2014 in Brussels to teach, refresh, train essential skills to successfully start or develop your venture. If you want to register, just follow this…
Zalando : e-commerce giant recruits clients offline
How can you push your organic growth in e-commerce? That’s basically the problem that Zalando is facing. The e-commerce giant is still not profitable and believes that profitability will come with economies of scale, which can only be achieved through…
Marketing strategy : Hello Bank launches a pop-up store in Brussels
By Pierre-Nicolas Schwab •
Pop-up stores belongs to the marketing toolbox as a promotion instrument. Fact is that they have been usually used by brands in the fashion sector to promote a collection, raise awareness in conjunction with another event (for instance the Fashion…
How to transform a negative moment in a positive customer experience
By Pierre-Nicolas Schwab •
Today we wanted to finish the week on a positive and joyful note. Today’s post is inspired by KLM, the Dutch airline. There are many frustrating experiences that can happen when you travel by plane, and insatisfaction can arise for…
Quality improvement through reengineering of business processes
By Pierre-Nicolas Schwab •
We are currently conducting a big assignment for a BEL20 company to improve financial provisions processes and increase operations quality. This assignment encompasses the description of AS-IS processes across several divisions, reengineering them into something “lean” and improving the quality…
Suit Supply has found a nice way to measure customer satisfaction
By Pierre-Nicolas Schwab •
Customer Satisfaction surveys have been popular for decades; Yet the response rate to online surveys is very low if there is no reward. One of the major problem is the time required to answer the survey. People don’t have time.…
