Articles filed underConsumer behavior
What do Europeans think about LEZ? [Survey]
By Pierre-Nicolas Schwab •
In this study, you will discover how motorists in 3 different countries (France, Belgium, Germany) perceive traffic restrictions in city centers. Designed to limit fine particulate emissions, these zones are not gaining widespread acceptance, even though drivers seem to believe in some of their benefits.
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Organic Market: A Comprehensive Study and Future Development Scenarios
The new inflationary crisis looming in 2026 risks jeopardizing the recovery of the organic market. In this comprehensive report, we review the evolution of the market worldwide, then focus on Europe and examine future prospects.
Tipping: becoming widespread when paying by card and consumer fatigue
The practice of requesting a tip when paying by card is becoming widespread. Our exclusive study reveals that consumers are increasingly fed up with this practice and that the consequences for retailers are significant.
Chocolate Market: What are the prospects after the drop in cocoa prices?
By Pierre-Nicolas Schwab •
In this analysis, we comprehensively examine the chocolate market, its developments, innovations, and trends, and we consider its prospects to 2035. This analysis is based on the latest available data, including data collected by our firm through various quantitative studies (surveys).
NutriScore: How effective is it, and does it really influence purchasing behavior?
By Pierre-Nicolas Schwab •
Since its launch, the Nutri-score has generated extensive debate, and the recent revision of its calculation method has not helped. The Nutri-score rates the nutritional quality of foods from A to E, and it divides as much as it attracts.…
Consumer Trends in 2026: Analysis and Strategic Advice
By Pierre-Nicolas Schwab •
Europe enters 2026 with a rather turbulent consumer landscape. Our research firm has compiled the latest available statistics to project the 2026 consumption trends. The emerging picture reveals a continent where shopping habits are evolving under the influence of complex…
High-Protein Food Market: Analysis and Outlook
By Pierre-Nicolas Schwab •
This article provides a comprehensive overview of the high-protein food market. The consumption of GLP-1 appetite suppressants is driving innovation in the sector, impacting all product categories.
