Articles filed underConsumer behavior
Tipping: becoming widespread when paying by card and consumer fatigue
By Pierre-Nicolas Schwab •
The practice of requesting a tip when paying by card is becoming widespread. Our exclusive study reveals that consumers are increasingly fed up with this practice and that the consequences for retailers are significant.
Chocolate Market: What are the prospects after the drop in cocoa prices?
In this analysis, we comprehensively examine the chocolate market, its developments, innovations, and trends, and we consider its prospects to 2035. This analysis is based on the latest available data, including data collected by our firm through various quantitative studies (surveys).
NutriScore: How effective is it, and does it really influence purchasing behavior?
Since its launch, the Nutri-score has generated extensive debate, and the recent revision of its calculation method has not helped. The Nutri-score rates the nutritional quality of foods from A to E, and it divides as much as it attracts.…
Consumer Trends in 2026: Analysis and Strategic Advice
By Pierre-Nicolas Schwab •
Europe enters 2026 with a rather turbulent consumer landscape. Our research firm has compiled the latest available statistics to project the 2026 consumption trends. The emerging picture reveals a continent where shopping habits are evolving under the influence of complex…
High-Protein Food Market: Analysis and Outlook
By Pierre-Nicolas Schwab •
This article provides a comprehensive overview of the high-protein food market. The consumption of GLP-1 appetite suppressants is driving innovation in the sector, impacting all product categories.
Quick commerce: Market analysis and outlook
By Pierre-Nicolas Schwab •
In this article, we analyze the phenomenon of quick commerce, from its origins to its decline. We explain its weaknesses but also its future with drone delivery.
Valentine’s Day: Latest Statistics and Outlook for 2026
By Pierre-Nicolas Schwab •
Valentine's Day is experiencing a slight decline in popularity but remains a key commercial event. The latest data collected from various markets highlights the importance of the issues surrounding February 14th.
