Joe Sayegh opens amazing new store in Paris

Joe Sayegh just opened a store at 29 Rue du Roi de Sicile in Paris. This is the first B2C store of this brand which was long reserved to architects, designers and … very rich people.

We couldn’t resist visiting the store and taking a few pictures because it’s just so spectacular (see below).

The design of the Joe Sayegh store revolves around natural materials like wood and stones, and contains a few central eye-catching elements. Look for instance at this teak’s trunk in the middle of the store, this massive acacia-tree table or these gigantic  dried plants from a vintage herbarium. There are just spectacular and fit so well in the overall design of the store.

Talking about perfect fit, the homogeneity of the store is certainly one think that struck us. The fact that everything is made of wood (and mainly out of teak) adds an irresistible touch of aesthetics that we really loved.

By Pierre-Nicolas Schwab Pierre-Nicolas est Docteur en Marketing et dirige l'agence d'études de marché IntoTheMinds. Ses domaines de prédilection sont le BigData l'e-commerce, le commerce de proximité, l'HoReCa et la logistique. Il est également chercheur en marketing à l'Université Libre de Bruxelles et sert de coach et formateur à plusieurs organisations et institutions publiques. Il peut être contacté par email, Linkedin ou par téléphone (+32 486 42 79 42)