Headphone Manufacturer Sennheiser Open Experiential Pop Up for the Holiday Season

On October 22, German audio maker Sennheiser opened two temporary concept stores. They each represent a combination of acoustic and visual elements, decorated with grey sound panels that cover the walls and serve as both sound-reducers and aesthetic elements.

Andreas Muller, from the interactive design firm Nanika, designed the window installation. Award-winning spatial designer Helen Sirp collaborated with Sainitil Communications creative director Jean-Robert Saintill, contributing to the store’s immense success.

Located in the trend-setting neighborhoods of Manhattan’s Lower East Side and San Fransisco’s Mission District, the stores will remain open through December 28th.

Credits : pictures included with the authorization of Sennheiser

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By Pierre-Nicolas Schwab Pierre-Nicolas est Docteur en Marketing et dirige l'agence d'études de marché IntoTheMinds. Ses domaines de prédilection sont le BigData l'e-commerce, le commerce de proximité, l'HoReCa et la logistique. Il est également chercheur en marketing à l'Université Libre de Bruxelles et sert de coach et formateur à plusieurs organisations et institutions publiques. Il peut être contacté par email, Linkedin ou par téléphone (+32 486 42 79 42)