Marketing, customer satisfaction and loyalty
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Not sure SnapChat will become a profitable business
Aug19

Not sure SnapChat will become a profitable business

71% of snapchat users are under 25. In a world where businesses try to attract and touch youngsters, this is a very unique selling proposition. Despite a market capitalization of 16 to 19b$ doubts still exist about the business model of snapchat and how it will monetize its users’ database. Will Snapchat be able to really leverage the value of its users’ database ? This is what will deal with in this blog post. Snapchat’s concept For...

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Innovation in the postal sector. Episode 5 : automatic lockers
Mar28

Innovation in the postal sector. Episode 5 : automatic lockers

Here’s already the fifth episode of our series (read here episodes 1, 2, 3, and 4) on innovation in the postal sector. The postal sector is one of the most innovative and adapts constantly to new or emerging consumers behaviors. Automatic lockers is one very successful example. Episode 5: automatic lockers to better match customers’ needs and behaviors A widespread solution in Europe As you will read from the section below,...

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Innovations in the postal sector. Episode 3: new delivery options
Mar21

Innovations in the postal sector. Episode 3: new delivery options

Here is episode 3 already of our series on innovations launched by postal operators. You can access the first episodes of the series here (episode 1, episode 2). The innovation we’ll be dealing with today is driven by societal and behavioral changes. E-commerce rise can’t be stopped anymore. We are about to witness some dramatic changes industry-wide and the supply-chain providers will be put under pressure for the next decade to...

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Innovations in the postal sector. Episode 2: insurance services
Mar17

Innovations in the postal sector. Episode 2: insurance services

We continue today our series of innovative services in the postal sector (read here episode 1) with a very interesting initiative of French postal operator La Poste. Not sure this one will be successful as it faces already some resistance. Episode 2: insurance   Insurance services in the postal sector La Poste is about to test a new project with Polyexpert to equip postmen with smartphones so that they can photograph damages in...

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