Articles filed underEuropean market research
Groupe Action: analysis of strategy based on exceptional growth
By Pierre-Nicolas Schwab •
Action stores are everywhere and are gaining market share throughout Europe. In this article, I examine the reasons for this success and project into the future of this "low-cost" model.
Consumer Trends in 2026: Analysis and Strategic Advice
Europe enters 2026 with a rather turbulent consumer landscape. Our research firm has compiled the latest available statistics to project the 2026 consumption trends. The emerging picture reveals a continent where shopping habits are evolving under the influence of complex…
Ozempic, Wegovy: how they are transforming the food market
Notre étude du marché des coupe-faim montre qu'ils sont en train de changer complètement les habitudes de consommation et d'achat des populations concernées. Les stratégies industrielles en sont affectées également.
Quick commerce: Market analysis and outlook
By Pierre-Nicolas Schwab •
In this article, we analyze the phenomenon of quick commerce, from its origins to its decline. We explain its weaknesses but also its future with drone delivery.
Petfood Market: Comprehensive Analysis and Latest Statistics
By Pierre-Nicolas Schwab •
The pet food market is growing. In this article, we identify the underlying growth drivers, analyze figures from several countries, and analyze the future of the market.
Repair market: expanding and full of opportunities
By Pierre-Nicolas Schwab •
The repair market is booming in Europe. Based on the latest statistics and studies we have conducted for industry players, we provide a comprehensive overview of this market in this article.
Black Friday: statistics and outlook for 2026 for an event that has become unmissable
By Pierre-Nicolas Schwab •
Black Friday is an unmissable event in the retail sector. It is a huge market, and in this article I will provide you with the latest figures and an analysis of the outlook for this market.









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