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Porsche: Strategy and Scenarios for Overcoming the Crisis [Analysis]
By Pierre-Nicolas Schwab •1 june 2026
After years of success, Porsche finds itself in a very difficult situation. Its margin has been divided by 15, and the number of cars sold is declining. In this article, we analyze Porsche's strategy and possible scenarios for the brand's future.
- Strategy
Organic Market: A Comprehensive Study and Future Development Scenarios
By Pierre-Nicolas Schwab •29 may 2026
The new inflationary crisis looming in 2026 risks jeopardizing the recovery of the organic market. In this comprehensive report, we review the evolution of the market worldwide, then focus on Europe and examine future prospects.
- Marketing
Whisky Market: Comprehensive Analysis and Global Outlook
By Pierre-Nicolas Schwab •27 may 2026
The spirits market is struggling, but some segments, like the whisky market, are holding up. Projections for the whisky market up to 2034 are largely positive, but they mask significant disparities by country and product type, which we analyze for you in this article.
- Research
Marketing mix: analysis of the cosmetics brand Lush
By Pierre-Nicolas Schwab •22 may 2026
I love the Lush cosmetics brand. It's an example of good marketing management. The brand has grown thanks to a very innovative marketing strategy, which I analyze using the 7Ps marketing mix model.
- Marketing

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P. Mendelson