Star Wars 9: Kinepolis transforms your cursor into a laser sword

For the last episode of the Star Wars saga (“Skywalker’s Ascent”), Kinepolis’ French and Belgian websites have adopted a galactic look. In addition to adorning themselves with graphic elements that evoked the universe of Star Wars, fans were also surprised to see their cursor turn into a laser sword (see screenshot opposite). A brilliant marketing stunt that we have immortalised in the video below.

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Specific design of the Kinepolis Cinemas website for the release of Star Wars 9.