Marketing, customer satisfaction and loyalty
Satisfied customers will follow you everywhere
Find & Order turns ‘Picking’ into child’s play
Apr08

Find & Order turns ‘Picking’ into child’s play

We have interviewed Arthur Guelton, co-founder of Find & Order, an indoor guidance solution for retail and supply chain businesses. In this article, we return to the creation and characteristics of this pioneering application. Summary Find & Order at a glance The genesis of the idea Technology used How and where it’s used The future and key figures The service offered by Find & Order Find & Order is a 3D mapping...

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Smart bottles, from health to marketing
Mar29

Smart bottles, from health to marketing

Objects connected to a Network are becoming more and more common in our daily lives. In this article, we will discuss some initiatives concerning smart bottles. Summary Drink more water thanks to smart bottles. Marketing and communication resources. How far can we go? Healthy smart bottles encourage their users to drink more Two significant points stand out when we talk about smart bottles. On the one hand, more and more smart bottles...

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Technology and artificial intelligence in retail
Mar27

Technology and artificial intelligence in retail

We have recently talked about the role of artificial intelligence in games and the arts, but what about retail? Following our conference on the impact of artificial intelligence in the media, retail and insurance sectors, we return in this article to innovative initiatives taken by retailers to optimise their performance, in particular, those made by Casino in their hypermarket in Pessac, which serves as a laboratory to test these in...

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Artificial intelligence: partner or substitute for the performing arts?
Mar20

Artificial intelligence: partner or substitute for the performing arts?

Many platforms already use artificial intelligence to make personalised recommendations to their users – such as Netflix, Spotify, or the start-up Le Styliste recently discussed on this blog. Today, however, AIs are no longer merely analysing and suggesting but are also used to create and assist in the creation of artistic content. After having dealt with the superiority of artificial intelligence over man in games, in this...

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Artificial intelligence: a new opponent of reference in the gaming world
Mar06

Artificial intelligence: a new opponent of reference in the gaming world

Artificial intelligence, algorithms, are now an integral part of our daily lives. They play a role in various fields, which do not always have an obvious link with IT. Indeed, artificial intelligence (AI) is applied in many areas such as robotics, but also games, music, art, health, and many other domains. This article launches our brand-new series on the multiple facets of artificial intelligence by detailing its integration into our...

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