Marketing online: the practices of companies in 2023
Regarding online marketing, not all companies are at the top. Online is the Achilles heel of many of them, especially SMEs. The research we publish today provides a better understanding of online advertising and customer acquisition practices via social networks. It follows the one we published on lead generation. We identify interesting differences between countries as the research we share was carried out in the US, France, Germany, Belgium, and the UK. Feel free to ask...
Market research in Germany: the 10 best data sources
This week, let’s take a look together at the data sources you should consult if you want to carry out your market research in Germany. You will find the list of articles in this series at the bottom of the page. A checklist is also provided at the end of this article. Contact us for your B2C market research Summary Official national statistics Companies financial data Consumer protection Customs and border protection Sector data for your...