To launch Urban Outfitters‘ Beauty Collections – a curated assortment of cosmetics, fragrances, skincare, haircare and nail polish – UO have installed a beauty pop up at their Westfield White City store – a first for the brand.
This surprising and innovative retail concept creates an outdoor garden setting, complete with glass greenhouses, decorative lighting, and mannequins dressed in lab coats to inspire images of gardeners. The pop-up shop, with warm shades of natural wood and ornamented with spring plants, includes a selection of cosmetics, fragrances, and skincare and haircare products including Carmex, Batiste, Embryolisse, Eyeko, Mane ‘n’ Tail, and and Fig & Yarrow.
Credits : Pictures included with the authorization of urban outfitters
[mappress mapid=”164″]Tags: pop-up store England, pop-up store Europe, pop-up store London