An unusual name can sometimes be at the heat of a marketing strategy and be enough to catch customers’ attention.
We were amused by this store on Boulevard Beaumarchais, not far away from Merci. It’s called Leon & Harper, and it bears a long name / slogan on the facade “Hello, I Love You, Can You Tell Me Your Name ?”.
Not sure what it means (but should have stopped by and asked) and whether it will be that successful, but it was at least funny enough to justify taking a picture.
Tags: marketing agency belgium, marketing strategy