Las Vegas is a kind of paradise for marketers. Not only is the city hosting a lot of important shows (like the CES or the NAB) but it also hosting some crazy marketing concepts.
I spotted this one, a bar called The Tipsy Robot, located at the Miracle Miles shopping mall last month.
The principle behind this bar is simple: your cocktail won’t be made by a human. It will be done by 2 robots that will mix the ingredients to deliver you the perfect cocktail. The ordering process is also entirely digital: each table is equipped with a tablet. You can either order a ready-to-mix cocktail or compose your own.
Pretty cool isn’t it ?