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Let’s start the new year with LOVE

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Rather than writing a long post to make a recap of 2014 (which we will nevertheless do later), we wanted to start this new year of blogging with a simple marketing idea to inspire you.

My colleague Liliana let me discover this idea in December and I kept it aside for this first post of the year. This is a very creative, impacting yet unexpensive marketing idea that was implemented in Japan.

Please allow me, in the name of the IntoTheMinds’ team to wish you a creative, innovative and inspiring 2015 year. We hope you’ll keep following and liking us.

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Author: Pierre-Nicolas Schwab

Dr. Pierre-Nicolas Schwab is the founder of IntoTheMinds. He specializes in e-commerce, retail and logistics. He is also a research fellow in the marketing department of the Free University of Brussels and acts as a coach for several startups and public organizations. He holds a PhD in Marketing, a MBA in Finance, and a MSc in Chemistry. He can be contacted by email, Linkedin or by phone (+32 486 42 79 42)

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