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Innovation is a remix

A while ago we were writing about recombination and innovation. We explained that innovation was not only breakthrough invention but resulted most of time from value-added recombination.

In a series of 4 videos Kirby Ferguson dealt with this topic and shows how one contribution can fuel inspiration and innovation.

Although all 4 videos are fascinating, the one which we prefer at IntoTheMinds is #3. Friday should be the perfect day to allow for a 11-minute break in your busy agenda and look at Ferguson’s work. It’s worth your time.

Everything is a Remix Part 3 from Kirby Ferguson on Vimeo.


Dr. Pierre-Nicolas Schwab is the founder of IntoTheMinds. He specializes in e-commerce, retail and logistics. He is also a research fellow in the marketing department of the Free University of Brussels and acts as a coach for several startups and public organizations. He holds a PhD in Marketing, a MBA in Finance, and a MSc in Chemistry. He can be contacted by email, Linkedin or by phone (+32 486 42 79 42)

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