Earn money by answering our surveys

Register now!
Marketing, customer satisfaction and loyalty
Satisfied customers will follow you everywhere

Earn up to 50€ by participating in one of our paid market research.

Register now!

Customer retaliation can be funny

Free, the French telecommunication company, launched a few days ago its unlimited mobile phone offer in France for just 19,99€/month.

Soon after the launch Free announced that more than a million customers had resigned from their mobile provider to switch to Free. Although the switch process is most of the time silent, Free seems to have unleashed the retaliation creativity of some customers. Look at this amazing example of a group of young Orange customers (the main brand of France Telecom) going into an Orange shop to announce that they will leave for Free.

Tags: , ,

Author: Pierre-Nicolas Schwab

Dr. Pierre-Nicolas Schwab is the founder of IntoTheMinds. He specializes in e-commerce, retail and logistics. He is also a research fellow in the marketing department of the Free University of Brussels and acts as a coach for several startups and public organizations. He holds a PhD in Marketing, a MBA in Finance, and a MSc in Chemistry. He can be contacted by email, Linkedin or by phone (+32 486 42 79 42)

Share This Post On

Submit a Comment

Your email address will not be published. Required fields are marked *